Proxy bidding is an implementation of an English auction second-price auction used on eBay, in which the winning bidder pays the price of the second-highest bid price plus a defined increment. It differs from a Vickrey auction in that bids are not sealed bid; the "current highest bid" (defined as second-highest bid plus bid increment) is always displayed.
Conversely, under proxy bidding, the price paid is determined only by competitors' bids and not by the amount of the new bid; this eliminates the economically rational incentive to place a bid below the amount one is willing to pay or to place multiple increasing bids. An "economically rational" bidder will therefore bid the maximum amount they are willing to pay on their first bid, and never raise their bid.
eBay's approach, however, reveals the bidder's limit to rival bidders early in the auction, which can sometimes artificially inflate the price of the item higher than its actual intrinsic value, and ultimately encourages the practice of auction sniping.
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